Collection: Products

Black Magic M-Series Hook

Key features 2x strong and 7x short Manufactured in Japan with a precision crafted and super sharp, chemically sharpened point Neutral brown colours suit most fly...

Black Magic Mini 3-Way Swivel

The crossline design reduces the chance of your fly, bait or lure tangling with the backbone. Manufactured from high-quality materials with a black nickel coating, which...

Black Magic Professional Filleting Knife - 15cm Wide Blade

3 sizes Super sharp high carbon stainless steel High viz bright orange/red handles Flexible to aid in filleting around bones Black plastic sheath included Made in...

Black Magic Rattle-Snack lure

Key features Featuring a unique swimming action that imitates an injured baitfish, coupled with a harmonically tuned rattle that fish find hard to resist This lure...

Black Magic Rolling swivels

Black Magic Size 1, 2 & 4 Hook Red

Key features Large eye Manufactured in Japan with a precision crafted and super sharp, chemically sharpened point Blood red coated High carbon steel for strength Fishing...

Black Magic Soft Eggs

Key features When chasing Trout and Salmon in rivers, streams and canals, it’s important to deliver a natural looking bait that imitates their main food source,...

Black Magic Supple Fluorocarbon

Fluorocarbon delivers impressive abrasion resistance, a high level of sensitivity due to its low stretch, and an ultra clear colour making it ideal for clear water...

Black Magic Tackle Rolling Snap Swivel 2-3kg

QUICK AND EASY CHANGES These premium, strong swivels have excellent rotational capacity so you'll never have to worry about getting your lines twisted. The easy snap...

Black Magic Trout Terror Jig Set

Key features Jigging rig specifically designed to target lake based trout Incorporates 3 flies in each rig, made with quality components including Black Magic 10lb Fluorocarbon...

Black TB Frenchie Purple Dub with CDC Collar #16

Bloomin' Foam Indicator

Foam indicators that float high

Blow Fly #12 - Category 3 Fly Company

Trout Love Blowflies! Lots of foam high floating and easy to see on the water.This fly needs a fine wire hook by nature and whist I...

Bridgedale Explorer Heavyweight Sock - Unisex

Bridgedale EXPLORER Heavyweight Merino Performance Boot LengthColour: BlackExpedition sock for extended use. Backpacking, trekking, walking. Dense cushioning throughout provides extra warmth, extra impact resistance and extra...

Bridgedale Hike Lightweight Merino Socks - Mens

Bridgedale HIKE Lightweight Merino Performance Boot Length Colour: Navy / Grey Lightweight sock designed for lightweight footwear - activities such as day hiking or warm weather...

Bridgedale Liner Baselayer with Coolmax - Mens

Bridgedale Coolmax Liner Base Layer Colour: Grey Fine-knit, soft Coolmax microfibres help prevent blisters, soreness and allergies. Our liners promote hygiene and cleanliness. Best used under...

Bridgedale Stormsock Midweight Boot - Unisex

Bridgedale StormSock Midweight Boot Length Colour: Black / Blue Bridgedale StormSock is ideal for any adventurer whether you are Walking, Running or Biking and wanting to...

Bridgedale Stormsock Midweight Knee - Unisex

Bridgedale StormSock Midweight Knee LengthColour: Black / BlueBridgedale StormSock is ideal for any adventurer whether you are Walking, Running or Biking and wanting to give your...

Bridgedale Thermal Liner Base Layer Sock - Unisex

Bridgedale Thermal Liner Base Layer Colour: Navy Moisture wicking microfibres knit against the skin trap warm air, keeping feet warm and dry. Recommended to be worn...

Brown Beetle

Must have beetle pattern

Brown Viking Rabbit Fly #6

Perfect for lakes and rivers by day and night. One of the top choices for the Sporting Life team when swinging streamers in the Tongariro. 

BTB Wooly Bugger - Olive